Privacy policy

We collect only what we need to make good introductions. Your contact details are hidden until you and a place have both said yes. Your date of birth is only used to check your age and which work suits it, and is never shown to anyone. When you chat during setup, an AI model reads what you write to draft your picture, and you approve it before any place sees it. We never sell your data.

Someo is operated by Someo Ltd, which is registered in England and Wales (company number 17462307), at 66 Paul Street, London, England, United Kingdom, EC2A 4NA, and is the data controller for the information described here. For anything about your data, write to privacy@someo.uk.

Account basics: your name, email address, and password (stored as a secure hash, never in plain text), plus the moment you agreed to these terms.

Your picture: the traits, what you'd enjoy doing, availability, general location (a town or neighbourhood, never your exact address unless you add it privately), how far you'd travel, and the words you choose to share about yourself or your place. We turn your town or postcode into rough coordinates so we can say how far a place is.

Private details: your phone number (optional) and date of birth. The phone number is shared only after a mutual match; the date of birth is never shown to anyone and is used only to check you are 16 or over and for age rules on particular work.

Conversations: your setup chats and your messages with matches (visible only to the two of you).

Billing: for businesses, records of listing payments. Card details are entered on Stripe's pages and never stored by us.

Safety logs: if something tries to reach a person before a mutual match, or to misuse the setup chat, we keep a short record of it (including a snippet of what was typed) so we can keep the platform safe.

Someo is a platform that introduces people and places, and AI is one of the tools it uses. During setup you chat with Someo's AI assistant. Someo stays in charge of that chat: it decides what to ask, checks each message first, and passes an AI model only what it needs for the next step.

That means the conversation so far, your first name, and Someo's own instructions. Never your contact details or date of birth. A message suggesting you might be at risk never leaves Someo at all. The model sends back suggestions in a set format, which traits seem to fit you and a draft of how to describe you, and Someo checks them against its own rules before showing them to you. Nothing reaches a place until you've approved it. Places work the same way: the model helps word their descriptions and roles, and they approve every word.

The rest is Someo's own matching, which follows fixed rules rather than AI. It takes the picture you approved, together with what you said you'd enjoy and how far you'd travel, and decides which places and people are introduced to each other and in what order.

Data protection law calls this profiling. It's the service you signed up for, and you agreed to it when you made your account. An introduction is only ever a suggestion: nothing happens unless both sides say yes, and Someo never turns anyone down. You can change your traits and description whenever you like, and if you'd like a person to look at anything Someo has done, write to privacy@someo.uk.

To introduce people and places whose traits genuinely overlap; to show each side the profile the other approved; to keep the platform safe (including logging blocked contact attempts); to take payments from businesses; and to send the notifications you've chosen. Fit is always expressed in descriptive language, we never publish numeric ratings of people.

Nobody sees your contact details before a mutual match, and we never sell personal data. A few companies process data on our behalf so the service works:

• AI model providers: work only with what Someo passes them during the setup chat, as described in How Someo uses AI above. Data may be processed in United States.
• Stripe: takes card payments from businesses; we never see card numbers. Data may be processed in United States and Ireland.
• Resend: sends our emails. Data may be processed in United States.
• postcodes.io: turns a town or postcode into rough coordinates so we can say how far a place is. Data may be processed in United Kingdom.
• Our hosting provider: runs the site and stores the database, encrypted at rest. Data may be processed in European Union or United Kingdom.

Where a provider is outside the UK, transfers rest on the UK International Data Transfer Agreement or the UK addendum to the EU standard contractual clauses, or on an adequacy decision where one applies.

Your profile, chats and matches stay while your account is open. Delete your account and all of it goes at once: your profile, traits, setup chats, messages, matches, and the safety logs that name you. Payment records for businesses are kept for six years because tax law requires it. Emails we sent you are kept by our email provider for a short time for delivery troubleshooting.

We never sell your personal data. We never show your contact details before a mutual match. We never share your setup chats with any place. We never tell a business you dismissed their invitation, and we never send rejection notices about you to anyone.

You can see and edit everything on your profile, switch your visibility (Active, Taking a break, Keep me updated, or Hidden) at any time, and delete your account yourself from Account & privacy on your profile. You can also ask us for a copy of your data, to correct it, to restrict or object to how we use it, or to have a person review any outcome, by writing to privacy@someo.uk. We answer within a month.

If you're not happy with how we've handled something, you can complain to the Information Commissioner's Office at ico.org.uk. We'd rather you told us first, but you don't have to.

Someo is for people aged 16 and over. We ask for a date of birth during onboarding and don't accept younger sign-ups. If you think someone under 16 has an account, tell us and we'll remove it.

If you're under 18, a few things work differently. You have no public page or share card, and places see your first name only. Places see that you're under 18, so they can meet you safely and follow the rules on young people at work, but never your age or date of birth. Only places we've verified can find you, see that you said yes, or message you. The setup chat is part of how Someo works, so it can't be skipped, but nothing it writes reaches a place until you've approved it, and you're welcome to go through it with an adult you trust.

Data is encrypted in transit and at rest, access inside the team is limited and audited, and every route that could reveal personal information passes through a single, tested visibility layer. If we ever learn of a breach affecting you, we'll tell you promptly and plainly.

Questions? Start with Support - a person will answer.